Adwords Account And Seo 07.08.08
Expert in Adwords and SEO required. Fluent English speaking need only apply.
I AM NOT LOOKING FOR AN EXPERT IN SUBMITTING ARTICLES AND LINKS. I AM LOOKING FOR COMPLETE SEO EXPERT.
I have an adwords account which i set up and i no real true understanding of how to run this area of the business. I need someone with REAL experience in this area, to properly set up the adwords account with different campaigns all leading to (maybe) different landing pages for different key words.
1. Market Research
The most important step before you start any work on the site is market research and keyword research. You will determine the most relative keyword list for AEI as well as determining what other sites if any are using these keywords. You will also analyse AEI’s competition and see how easy or difficult it will be to gain market share for these keywords. You will be required to recommend new key words to be implemented into the main website www.aei.ie over a few months period. Payment will be staggered or split. We can agree something on this front before starting or make a payment each month for a few months until its complete
2. Competition Analysis
It is critical that you know who i am up against in the search engines. You will do a thorough analysis of who and what the competition is for the keywords that are relevant to your market. On the back of this you will do a thorough analysis to see if my competitors have applied correct SEO principles.
You will also examine how my competition has attained their current rankings and see if your competition is using the correct Anchor Text to rank in the search engines. When this is completed you will then be in position to reverse engineer my competitors linking strategy and find out where my competitors are getting their links from.
3. Pay Per Click Implementation
Now that you have collected and researched the keywords for my markets in Step 1 you will implement this in my Google Adwords account. You will write multiple ads for Google Adwords and split test these against each other constantly, so we can see which ones perform the best. I will want simple report from you about how these are preforming and what you are doing with this information
You will also implement tracking conversion on your site so we can see exactly how much i am paying per click and how much per conversion. This should be included in the monthly report to me.
I will want article submissions (2 x articles submitted to 200 RELEVANT websites PR3+). This is to be completed over a few months, not in 1/2 day.
I will want 400 directory submissions over a 4 month period to RELEVANT websites PR3+
There will be penalty’s for submission to PR2, PR1 and PR0 websites and non-relevant sites.
I will want feedback and recomended changes to
Content
Meta Data
Navigation
Site Architecture (internal links)
Experts only apply, and do not apply without some idea that you understand what i require and want. Give descriptions that you have read the above and understand what i require in full. This project may take 6 months to complete with a few hours per month. Slow is best and we will pay a monthly fee to you for the work (if your rate is reasonable) Thanks for reading 
